Frond

A small nursery, grown slowly — est. 2019

Plants that grow on you.

Every plant we sell is one we've kept alive ourselves first — so the care card in the pot is written from experience, not a supplier's spec sheet.

Plant Finder

Tell us your window. We'll tell you what'll thrive.

No sign-up, no quiz funnel — just three honest questions and the plants that actually match.

How much light?
How often will you water?
Pets at home?

Grown, not dropshipped

One greenhouse. Every plant kept alive here first.

We don't ship you a plant we've never met. Everything spends a full season acclimating under our roof, so the fragile weeks happen on our watch — not on your windowsill.

6
Years growing
40,000
Plants rehomed
180
Species in stock
96%
Alive at one year

How we grow

The care card is the product.

01

We grow it

Everything is propagated or grown on here, in real indoor light — not forced fast under sodium lamps.

02

We keep it

A full season acclimating to home-like conditions, so the leaf-drop weeks happen before it's yours.

03

We write it down

The care card in every pot is what actually worked for us keeping that plant, in a normal room.

04

We stay in touch

A monthly reminder of what to water, and a real person to email when a leaf looks wrong.

Notes from plant parents

Still alive, still thanking us.

“I am, by my own admission, a plant murderer. The snake plant they sold me is eighteen months old and enormous. I don't know what happened but I'm grateful.”

Renéereformed plant killer

“They talked me out of a fiddle leaf fig because my flat is too dark, and sold me a ZZ instead. Who does that? A shop that actually wants the plant to live.”

Marcusnorth-facing apartment

“The care card told me my calathea wanted filtered water and I rolled my eyes. Switched to filtered, the brown edges stopped. They were right about the fussy little thing.”

Priyacalathea convert

Come find the one that fits your window.